COMM825 Кризисен мениджмънт в бизнеса
Анотация:
The course is aimed to study and analyse the best practices in
structuring and managing communications during the crisis and
conflict situations. Defining the basic characteristics and stages of
the crisis as well as the essence of crisis communications
and approaches to organizing information activities in the
management of conflicts and crises. Demonstrate the role of
modern mobile and Internet technologies in crisis management
and provide important information for people to react to unexpected
situations. Following the basic models and principles for managing
communications during conflict and emergencies .
To research the European experience in the field of
organizing communications and providing quality information
during the crisis are another aim.
Преподавател(и):
доц. Владислав Димитров д-р
Описание на курса:
Компетенции:
to develope capabilities for analysis of crisis situations in the contemporary business organizations
Предварителни изисквания:
Basic knowledge about communication and information theories;
Internet and media literacy.
Форми на провеждане:
Редовен
Учебни форми:
Лекция
Език, на който се води курса:
Английски
Теми, които се разглеждат в курса:
Литература по темите:
1.Fink, Steven. Crisis management. American management association. NY.1986.
2.Peter Ruff, Khalid Aziz. Managing Communications in a Crisis. 2003 - Business & Economics.
3.Marinov, Rusi. Crisis management. Information strategy and internet platforms,NBU 2015
4.Communication World magazine, issued by IABC, 2012-2016
5.Journal of Contingencies and Crisis management. Blackwell Publishers. Issue:2012-2017.
6.K. Bradley Penuel, Matt Statler, Ryan Hagen. Encyclopedia of Crisis Management
SAGE Publications, Feb 14, 2013 - Business & Economics
7.George Haddow, Kim S Haddow
Disaster Communications in a Changing Media World.
Butterworth-Heinemann, Dec 14, 2013.
8.Jennex, Murray E. Crisis Response and Management and Emerging Information Systems: Critical Applications: Critical Applications
Information Science Reference, Jun 30, 2011.
9. W. Timothy Coombs. Ongoing Crisis Communication: Planning, Managing, and Responding. SAGE, Jan 24, 2011 - Business & Economics .