Business Communications (in Bulgarian)

Short presentation of the programme:

The programme was designed to respond to the modern business environment challenges and was developed in accordance with the latest results of science and practice. It fosters professionals in corporate and company communications management as well as in communication-oriented organisation. The programme is interdisciplinary and comprises courses in Economics, Business, Finance, Management, Organisational Psychology, Team and Project Management, as well as Culture and Linguistics, focusing on the characteristic of Bulgaria's relations with foreign-speaking partners. In addition, the course of study includes also such courses as Event Management, Advertising and Commercial Communications, Customer Relationship Management, Company Culture, Online Communications, etc., necessary for successful partnerships in with businesses, public institutions and NGOs. The emphasis is placed on communication skills that enable successful negotiations, consultations and joint activities based on a good knowledge of cultural, public, social and economic features. A special place is devoted to specialised terminology. The program offers an upgrading semester to holders of professional bachelor’s degrees in the Professional Area 3.7. Administration and Management.

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Business Communications (in Bulgarian)

Major and professional qualification:

Major: Business Communications

Occupation and possible positions:

Department :

New Bulgarian Studies