ELCB801 Политическа комуникация
Анотация:
Aims of the course
This course introduces students to the specifics of Political Communication. It is designed to get them acquainted to the different stakeholders and publics, communication models and theories and interesting political campaigns. It also introduces them to the political framework of the EU, Bulgaria and other countries of interest in the particular academic year. Students will actively participate in preparing presentation, thus training and mastering their own presentation skills – an inevitable must in the world of political communication.
Преподавател(и):
доц. Евелина Христова д-р
Описание на курса:
Компетенции:
Knowledge and understanding of the main principles of political communication and its place in the contemporary world
Предварителни изисквания:
Introduction to communication course
Форми на провеждане:
Редовен
Учебни форми:
Лекция
Език, на който се води курса:
Английски
Теми, които се разглеждат в курса:
- What is Political Communication. Politics, policies, politicians.
- Laswell’s Model of communication and more
- Ethics of Political Communication - seminar
- Publics and audiences in political communication
- The Role of the Media
- Stakeholder relations Workshop
- Social change
- Grassroot, NGO and political communication
- Forms of Government
- Human rights and human values
- Social responsibility and PR
- Writing, photos and videos for Media -Workshop
- Propaganda, disinformation, and trust
- Mediaconference Workshop
- Overall conclusion of the course
Литература по темите:
1. Broom, Glen M. Cutlip and Center's Effective Public Relations, Prentice Hall, 2009, ISBN-10: 0136029698
2. ACADEMIC CONTROVERSIES OVER SOCIAL MASS COMMUNICATION IN THE VIRTUAL ENVIRONMENT
3. Politics in 40 words - A dictionary, Evgenii Dainov