TCMB592 Глобалното работно място – фини настройки - Телекомуникации и компютърни технологии

Бакалавърски програми - Каталог 2022/2023 | Телекомуникации и компютърни технологии | TCMB592

TCMB592 Глобалното работно място – фини настройки

Анотация:

The course will discuss how “hidden differences” of cultural and religious backgrounds become powerful communication tools to succeed in a multinational company and how they have to be attuned within Client Innovation, Service Delivery and Sales Divisions.

Intercultural background knowledge is to be recognized, trained and fine-tuned as a sensitive awareness in-service and in-sales. During lectures and course discussions Students will be involved in the fine tuning of “intercultural procedures” within close-to-real business conversations with clients and partners. The objective here is to acquire practically oriented skills how to facilitate “the long journey” of Customer Care and partner relationships in the global workplace.

During practice-oriented consultations the lecturer communicates with the course participants using:

- Email (official communication)

- Moodle (virtual blackboard – lectures / assignments)

- Google Docs (workplace to collaborate on projects / case analyses).

- Dropbox and Google Drive (collaborating / sharing large files < 2 GB)

- Skype, Zoom, Viber, WhatsApp, WeChat, Line (video conferences / consultations)

- Facebook (consultations on the chat / video chat)

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Към курсовете на програмата График Виртуално обучение

Преподавател(и):

доц. Росен Пасарелски д-р
Людмил Дуриданов д-р

Описание на курса:

Компетенции:

Successfully graduated students:

1) know:

How to focus on the cultural and religious backgrounds of business partners and customers which can be used in a variety of business areas such as procurement, sales, service delivery etc.

How intercultural essentials extracted from real life cases in Germany, Switzerland, France, USA and Japan are to be applied as communication tools to ensure successful interaction in a globally distributed environment

2) can:

Extract relevant intercultural essentials from real cases in a multinational corporate ambience in Germany, Switzerland, France, USA and Japan

Apply achieved intercultural competences in a business conversation (life chat or on the phone).
Предварителни изисквания:
Students bring along the following skills:

Working English

Elementary computer skills

Форми на провеждане:
Редовен

Учебни форми:
Лекция

Език, на който се води курса:
Английски

Теми, които се разглеждат в курса:

Behavior fine tuning in a globally distributed context – “hidden differences” as a key to communicate across cultures
Are Geert Hofstede's cultural key drivers detecting religion and ritual (South vs North Europe, West Europe vs Near East countries)
Eduard Hall's time orientations (Polychronic and Monochronic) as a “key driver” for professional synchronization (with practical cases from Germany, France, Switzerland, Italy)
Perception of expats and transnationals in the global workplace (with practical cases from Germany, France, USA, Bulgaria)
Tempo, Rhythm and Synchrony – cultural varieties to meet in the global workplace (with practical cases from Germany, Switzerland, Australia)
Cultural scheduling and proper timing (Lead Time) of collaborative working (with practical cases from Italy, Germany, Switzerland, France)
Cultural aspects of planning – navigation of “hidden differences” (with practical cases from USA and Japan)
Partner and Client Relationships – how to navigate through cultural and religious ‘conflict zones’ (southern-warm vs northern-cold “tempered behavior” - with practical cases, such as Mercedes and IBM in Germany)
Personal bubble vs work space – cultural diversity and business solutions (with practical cases, such as Hoffmann-la-Roche and Novartis in Switzerland)
High vs low context – information flow as a communication tool (with practical cases from USA/HP, Germany/IBM and Japan/Sony)
Fast vs slow message – finding the appropriate speed in a global “virtual team” (with practical cases from Germany, Italy, France and Romania)
Strict agenda vs implied consensus – German Sicherheit as an operating algorithm within cultural diversity and synchronization at work
Product vs Human Relationship – cultural attitudes in corporate work (the Bonjour effect a la francaise)
Can “hidden differences” fine-tune the “long customer journey” or partnership relationship (with practical cases from Germany/Mercedes, Switzerland/BIZ, France Telecom)
Intercultural fine tuning in outsourcing and offshoring of IT Services in Southeast Europe – global trends vs disappearance of traditional local trends (with practical IBM cases from Romania and Bulgaria)

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